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“Before” Shots Are Big. Here’s How to Nail Them—According to the Pros (www.architecturaldigest.com)

For designers looking to get their work published, quality “before” images can be key to sealing the deal—which can bring booming business along with it. To stand out in the swell of online shelter outlets, as well as capitalize on the ever-growing importance of social media, many editors are eager for interior photography to show as much drama as possible. A big reveal, like a room transformation, can be enticing fodder.

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